SEO for AI search and LLMs: what's working now
As 25% of top websites block AI crawlers, a critical question emerges: are you positioning your content for the future of search? Discover how to stay visible in the AI-driven information landscape.
The great SaaS transformation: How AI agents will rewrite the rules of business applications
“The notion that business applications exist could collapse in the agentic AI era,” declared Microsoft CEO Satya Nadella on the BG2 Podcast. Just like television fundamentally transformed radio, AI agents are about to reshape how we think about software. But what does this mean for the future of SaaS as we know it?
Stop wasting your readers’ time: A guide to creating content that matters
Why does so much content open with the obvious? Statements like “The workplace is changing rapidly” do nothing but insult your reader’s intelligence. If you want their attention, start with something that matters.
What happens when AI meets the creative process?
AI isn’t here to replace creativity—it’s here to amplify it. You can turn your content workflow into a seamless partnership, where research feels like a conversation, outlines practically write themselves, and tedious edits give way to refining stories that truly resonate.
The future of content marketing in the AI era
AI is reshaping content marketing, offering tools that amplify creativity and transform how we connect with audiences. In this post, I explore key trends—from hyper-personalized storytelling to AI-driven strategies—and share insights on navigating this human-centered, AI-powered future.